Erin Thompson, a good friend of mine from my full-time job, M. Bohlke Veneer Corp., recently became the VP of Business Development at her husband’s company, Jet Holdings. When she approached me looking to give one of the brands, Thompson Labs, a facelift, I was stoked – this company had a solid foundation and most definitely needed an update. Together, we worked on ideation for a new logo design that kept some of the core components of the original logo design, but with a more modern appeal. From five different designs, this power business couple came up with a strong choice for a logo.
After we decided on a logo, we decided to go even farther with the project and not only design business cards for each of the team members but we also rebranded the website! See the full project below.